What is CBD and how to incorporate it into your skincare line?

 CBD has recently become a new sensation; no matter where you reside, you must have heard about people demanding CBD-infused products. It is being used in the medical world already to treat pain, anxiety and insomnia. However, its revolutionary benefits for human skin made it a popular ingredient for skincare products recently. As a result, the expected size of the CBD skincare market by 2025 is valued at USD 1.7 billion.

If you own beauty business or planning to start one, incorporating CBD into your skincare products is the best move to make. But, what exactly is CBD and what benefits it has for your customers; let's take a look.

‍

What is CBD?

CBD is hemp or cannabinoid, a chemical found in the marijuana plant. Unlike THC (another chemical found in marijuana plants), CBD is not psychoactive. So, CBD without THC does not make you feel high. Due to its revolutionary benefits for human health, it has been legalized with different restrictions in most countries. For example, in the U.S, more than 33 states have legalized CBD with even high THC levels for medical purposes.

‍

Benefits of CBD for skin

CBD has several benefits for human skin, including

1.      Reduced Aging Signs

Cannabinoids help reducing ageing signs such as wrinkles, fine lines, and other ageing signs. Moreover, it has a soothing effect on the skin as well. CBD infused skincare products are the best choice for people who seek immediate improvement in their appearance.

2.      Getting Rid of Acne & Scarring

One of the common skin conditions which people have is acne. However, it is more related to hormonal changes, and CBD cannot completely cure it; it can still treat acne's redness, swelling, and itching. According to studies, cannabinoids help to normalize the growth of skin cells. When it comes to scarring, CBD infused skincare products helps improving skin parameters of scar’s tissues.

3.      Reduced itching & inflammation

CBD has great benefits to reduce itching on the skin as it helps to block the sensation through nerve endings. Cannabinoids, including CBD, have a significant impact on the skin when it comes to treating eczema. It works by activating CB2 receptors on the peripheral sensory nerve fibers to inhibit the itching signals and provide a soothing effect.

How to incorporate CBD into your skincare line?

Now that you are aware of CBD's benefits for your skincare line, it is time to see which of your beauty business's products shall have it as an ingredient.

1.      Body Creams & Lotions

As CBD is known to help get rid of various skin problems such as acne, scarring, ageing signs and redness; incorporating it in face creams is the best choice. Moreover, along with these benefits, cannabinoids have soothing and relaxing effects on the skin and muscles. So, adding CBD into lotions would help CBD penetrate the epidermis and work on healing wounds and reducing inflammation.

2.      Serums

Eye or face serum containing hyaluronic acid and retinoid are in high demand already and also, there is a hype around serums having CBD as an ingredient due to its beneficial impact on human skin.

Most skincare experts consider incorporating CBD into serums the best way to get the most out of CBD's benefits as an anti-oxidant. Cannabinoid infused eye or face serums are known to help get rid of dark circles and puffiness.

3.      Face Masks

Face masks are considered a luxury beauty product people use to relax at home or even in a spa. As we know, there is a hype around CBD infused skincare products; adding cannabinoids to face masks would create the hype around your brand. As a regular mask has potent vitamins such as vitamin A, E and C, the relaxing properties of CBD would revolutionize your customer's experience.

4.      Soaps and Wash-off Cleansers

To cater to your customers' needs seeking instant relief or if you want to get started with 1 or 2 products, add CBD into your brand's soaps or wash-off cleansers.

Final words

CBD has several benefits for human skin, and incorporating it into your skincare line can be very beneficial for your brand's sales. If you run a large business, consider introducing a complete range of CBD infused skincare products to your customers. But, if you are starting your beauty brand, adding it into soap or wash-off cleanser is the best option.

However, if you don't want to manufacture the products to cut the cost or avoid building and running a factory, RNA Corporation can help you with that!

‍